The SaaS playbook is changing. Brute-force sales is being replaced by more efficient models that count the product, content marketing and data among their top earners. In this session, learn how all of these components can work together to deliver efficient revenue at scale. Justyn Howard, CEO of Sprout Social, will detail how his team leveraged this approach and built an inbound model achieving more than $2M new ARR each month, with 10:1 LTV:CAC ratio.