These executives have built powerful programs to drive ARR at every stage of the funnel. From generating to accelerating to renewing key accounts, they all share one secret: they do it in-person. A new era of automation and measurement has transformed events from a cost center to a revenue engine. This session will discuss the event types, tactics and scaling strategies the top revenue teams use at every stage of the funnel.

Moderator: Ben Hindman, CEO Splash & Formerly Director of Events, Thrillist